Oliva is a municipality in the comarca of Safor in the Valencian Community. On the left side of the Marina beach, is Kiko beach. Right through the middle of the town is the Pissao (walk) where they have a market every Friday morning with fresh fruit and veg and more. Oliva boasts one of the biggest and most colourful Moor and Christian Festivals in the province and also has 10km for wonderful coastline and beaches.

In the old town there are two wonderful Churches, Sant Roc Church and Church of Santa Maria la Mayor. Sant Roc dates back to the 18th-19th centuries and Santa Maria 17th-18th century. At the top of the hill in the old town sits Santa Ana Castle, built in the 16th century.